Google Instant – What It All Means
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Google Instant – What It All Means
Google Instant, what is this creature? And, how is it going to affect Internet Marketing? Two good questions that many have been mulling over since Google has put Google Instant in play. So, do you need to worry? Let’s see.
Before we can discuss Google Instant, we need to first define it? Google Instant refers to Google Instant search. What it will do is give you faster and better search results. How? As soon as you start typing results will begin to shown. In addition, as you are typing you will be shown a range of possible queries that may be relevant to your search. These queries will appear in grey. And-this will all be seen before you ever hit the “Search” button.
As you may know, we read faster than we type. Thus, Google is hoping that their “Instant Search” will help you type less. And, if you type less, they figure they are saving you an average of 2-5 seconds per search.
You may have already used it. I found it rather interesting. However, how will it effect SEO?
How Will Google Instant Affect SEO?
How will Google Instant affect SEO? Will it hurt or help your website that utilizes SEO? I found some of what is being said interesting. Your SEO may need some tweaking, when it comes to your keyword length and keyword character length. For example:
1) Google Instant will easily use 1-term keywords, while emphasizing fewer 2-term keywords. However, the 3+ keyword phases seem to have no significant changes.
2) Shorter keyword lengths. The length of the keywords will be shorter because the new search options will cause searcher to stop typing once they see the results they are looking for. (It is expected that the keyword character length will be from 3 to 9 characters in length and not the traditional 10 to 20 character length.)
It seems, if the above transitions are the case, Google Adwords will become more viable to making money. Why? It means that Google is attempting to improve the relevancy of the keyword and thus, making you improve your ad copy or content. Which in turn, it will help Google’s bottom line by moving traffic more efficiently through “paid listing” versus organic search.
All in all, do you need to worry about the changes? Of course. If you’re an internet marketer and want to effectively drive traffic to your site by paid listings or even organic search, you will need to tweak your ads and your content to keep traffic coming to your site or landing page. As for a new website, if you’re using the long tail search terms you should see no changes.(If you’re not, you should. Why? You cannot compete with the big boys.)
This article is from myaffiliateplace.blogspot.com
SEO and Search
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SEO and Search
Search and SEO go hand-in-hand. And,as Google adds more bells and whistles for it’s users of search, the individual who utilizes SEO (which I assume is almost everyone) will need to know what types are out there and how you can get a piece of the traffic from the different search methods, or to even decide if the search method(s) is viable for their website.
Since search methods are ever changing and expanding, I decided to create a permanent web page with some of the most looked at methods-and what you need to do to help the traffic find you.
SEO and the Different Search Methods
Covers the different search methods of:
Universal Search
Local Search
Image Search
Personalized Search
Real Time Search
This article is from myaffiliateplace.blogspot.com
