Google ‘s Google +1 New Social Strategy
Google’s “Google +1″ New Social Strategy
Google’s new social strategy now will include the Google +1 button. The +1 will be shown in both Adsense ads and within search. The + 1 doesn’t affect the AdSense ad units on your site, but it can improve the way your pages appear in Google search.
The purpose and expectations of this personalized annotation is to help sites stand out by helping users see when their Google search results are personally relevant to them.The hope is the +1′s will increase both your quality and quantity of Google search traffic.
Here’s how it works. When the +1′s are public, Google will be able to show any signed-in individual
+1 results. The Google +1 button will not just be for search results. They are also working on a +1 button that you can put on your web pages as well. This is another way in which Google can make it easier for a webmaster to allow people to recommend their content on Google search without leaving their site.If you want to be notified when the +1 button is available for your site, you can sign up for email updates at their +1 webmaster site. Please note: Currently the +1 button will appear for English searches only on Google.com, but they will then begin work on adding more languages in the future.
This article is from myaffiliateplace.blogspot.com
If you want to make money online you can click here to download our Secret Affiliate Book.
Adsense Public Service Ads Retiring?
If you want to make money online you can click here to download our Secret Affiliate Book.
Adsense Public Service Ads Retiring?
Yes, it does look like Google is retiring the Public Service Ad. Per Google Adsense Team, Google is beginning to slowly remove the Public Service Ads from Adsense sites. Even though the public service ads are being retired, it looks like Google will be creating new opportunities for their non-profit partners.For those new to Adsense or for those who need a quick review, a PSA (Public Service Ad) is an unpaid ad that appears on publisher sites when there are not paid ads available to service that particular page. The predominant reason these ads appear is due to no relevant ads available for that particular page.
However, Google non-profit partners will not be left in the cold. Google will continue to offer free AdWords advertising for these advertisers through Google Grants. For those advertisers in the Google Grants program, you’ll see no changes and you will continue to receive earnings from the valid clicks and impressions.
For Adsense publishers, if you selected Public Service Ads in the “Backup Ads” in the new Adsense interface (Alternate ads or colors in the old interface) you’re begin to see that it will be replaced with a blank space. If you opted to show non-Google ads from another URL or to show a solid color, you wont be affect by this change.
You will eventually see that the PSA option will no longer be available to choose. Even though the PSA option is being removed, they are working on new backup ad options.
To update the settings for your backup ads, you can sign in to your account and do the following:
1. New Interface: Visit “My Ads”, Select ad unit you like to update, then change settings for “Backup ads”.
2. Old Interface: Go To “Manage Ads” under My Account click “Edit Ad Settings” for the unit you’d like to change.
This article is from myaffiliateplace.blogspot.com
Interest-Based Ads and Adsense
If you want to make money online you can click here to download our Secret Affiliate Book.
Interest-Based Ads and Adsense
Interest-Based ads are Google Ads that are based on the users (people who come to your site) interests. Google will show ads that are of interest to the user and which may not be specific to your content.
Some webmasters have found that by turning the “Adsense Interest-Based” ads option off they have seen their Adsense profits increase. It’s worth the experiment if you find your Adsense Ads are not performing the way you want them too.
How To Turn Off Adsense Interest-Based Ads
1. Go To My Account
2.Scroll down to the section titled Interest-based ads preference
3. Choose the option “Do not show ads based on user interest or demographics.
4. SaveFor more information about Interest Based Ads read my article about What are Interest Based Ads? This article was written when Google first made the change.
This article is from myaffiliateplace.blogspot.com
New Adsense Structure
If you want to make money online you can click here to download our Secret Affiliate Book.
New Adsense Structure
Well, it looks like Adsense has created a new interface for everyone to work with. It’s suppose to make things a little easier for you to see to analyze your Adsense ads. If you haven’t already gotten the new beta interface in your account, you will soon. You’ll know it because Google will either send you an email saying they activated the New Adsense interface or you’ll see a link called “beta Adsense interface”.
I’ve been playing around with the new interface.. I do agree that it will be easier to get a quick visual from the customized graphs, as well as, run more detailed performance reports to analyze the amount you’ve made from various ad formats, ad sizes, bid types, etc.
There a “What’s New” section that you might want to look at. (You’ll see that once you get into the beta interface). Once you click on the “What’s New” you can look at the controls. Which of course is where I went. It gives you an overview of everything.
I decided to roam through the interface to see some of the things I had available to me. The one area I looked at is the tab called “Allow Block ads”. You will find that you really may not want all the different categories of ads running. But before blocking them off, be sure and see if the category you are thinking about blocking is giving you clicks or not. Anyway, in this section you’ll find:
1) ad controls,
2) advertise site, category and ad network blocking
3) Ad review center The ad review center has been update to make it easier for you to review ads that been placement targeted to your site. Here you will be able to search for ads by: 1) ad type 2) keyword 3) URL
4) ad network, and; 5) choose to approve add allow or block them.Category block-as with the old interface, allows you to block categories of ads from showing up on your site. Such as: politics, religion, dating ads etc.
Home area: gives you an overview, payments (nice, it’s right front and center), messages, account setting, and resources (This area gives you a nice help area).
Creating New Ads
To create a new ad you’ll find it under “My ads”.
There will be a button that says “New Ad unit”.
You’ll see everything under the ad:
Name
Size
Ad type
Color palette
Font family, font size, and corner styles
and the custom channel.I’ve noticed that you no longer see, or have a separate “color palette section”. It’s self-contained within each ad.
This is a quick run through of what I saw. As with anything, it will take a little time to get comfortable with the changes. But all in all, I like the changes.
Here is a quick video you can watch to get a close up look at what the new Interface looks like.
This article is from myaffiliateplace.blogspot.com
Adsense-Brand Advertiser Beta Test
If you want to make money online you can click here to download our Secret Affiliate Book.
Adsense -Brand Advertiser Beta Test
Google is always looking for different ways to bring new advertisers to Google. So what’s new, or should I say, what’s being launched?
Enticing The Brand Advertiser
Their new advertising push is toward brand advertisers. Brand advertisers are different then direct response advertisers, thus, they need a different approach.Before I get any further, let me define the difference between a brand advertiser and a direct response advertiser.
Direct response advertiser
The direct response advertiser typically look for clicks and conversions from the campaigns they run on your site. Let’s look at an example:A direct response advertiser is selling a cellphone. Their sole purpose is for the user to click through and make a purchase or that cellphone seen in the picture, or another cellphone on their site.
Brand Advertiser
The brand advertiser is focused more on raising brand awareness, typically displaying ads for a product or service that the person may buy in the future. Example of a brand advertiser promotion example:The person sees the advertisement of an add stating that a new cellphone by the specific company is coming out at a future date. Their purpose is to generate awareness among users.
Now that you are aware of brand awareness, can brand awareness ads be coming to your website or blog?
Good question? Maybe, maybe not. Brand advertisers tend to be more selective about the sites they run their ads on, as well as, where on the page their ads appear. So what is Adsense solution for Brand Advertisers?
New Adsense Beta Advertiser Feature
The new beta advertiser feature directed toward brand advertisers are:1. New feature will allow brand advertisers to target their ads to ad units that are immediately visible when the page is loading. (Above the fold ads)
If your ads are above the fold you may say, okay, I may see some of these ads on my site. Not so fast. Adsense is testing a model that is “statistically-driven. The model will take into account various user experiences and situations (which includes different web browsers, monitor sizes, and screen resolutions).
If Google determines that the ads is above the fold, and fully on-screen when the browser window loads, you may see brand advertiser ads.
Adsense is hoping this will bring in more revenue to them, of course, and to publishers over time.
This article is from myaffiliateplace.blogspot.com
